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Party Lines: Why China Prefers Virtual Stars For Show Business Fame

Hologram idols are the new stars of the entertainment industry in China, performing in live concerts and in front of audiences of millions. It's not just tech companies that are happy about the boom, the leadership in Beijing is too for more political reasons.

Photo of "​Virtual stars" decorations in a fast-food restaurant in Shanghai

"Virtual stars" in a fast-food restaurant in Shanghai

Wang Gang/Sipa Asia/SIPA Asia/ZUMA
Maximilian Kalkhof

BEIJING — Luo Tianyi celebrated her breakthrough at the Spring Festival Gala. The show is broadcast every year on state television at the beginning of the Chinese New Year. With approximately 700 million viewers, it is not only the TV program with the largest audience worldwide, it is also one of the most influential shows in Chinese culture.

What's special about Luo Tianyi is that she's not human. The singer is a hologram, an avatar. And the first virtual idol to make it into the Spring Festival Gala.

Luo can look back on a glittering career. She was born out of a cooperation between a Chinese and a Japanese company, and in 2012 she was introduced to the public. In the years that followed, she rose to stardom.

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Society

The Ideal Age To Marry? Reflections Of A 20-Something Indian Woman

India is raising the minimum age for women to marry. What does that mean on the individual level (with your parents whispering in your ear)?

A couple holding hands after marriage

Priyamvada Rana

-Essay-

NEW DELHI — A few days ago, I got a call from my parents, who wanted to talk about the "ideal age to marry." This came after news about India raising the minimum age for women to marry to 21, to match the age for men. It's a laudable move, sure, but I even wonder if 21-year-olds will be able to fathom the expectations, responsibilities and limitations that come with such a socially-constrained institution.

I am not ready at 26, and won’t be even at 30.

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