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Argentina

Cristina Kirchner Has Plenty To Say, Just Not To The Press

Analysis: Whether it is for a factory opening or a ceremony honoring her hero, "Evita," Argentine leader Cristina Kirchner finds plenty of opportunities to speak. Many discourses, but not much dialogue.

Sylvia Colombo

BUENOS AIRES - Argentine President Cristina Kirchner does not give interviews. Nor does she request meetings with ministers. And yet she always makes herself well heard.

Over the past month, the president gave no fewer than 12 speeches. She has no trouble finding occasions to do so, be it the inauguration of a hydroelectric dam, an act on behalf of her deceased husband and presidential predecessor, Nestor Kirchner, or the opening of a new hall in Buenos Aires' Casa Rosada --her executive mansion and office, in honor of her heroine, Evita Peron.

As President Kirchner has isolated herself more and more, talking only to her closest political allies, her speeches have become her primary method of informing even her own ministers about her decisions and policy changes.

Human rights groups, particularly the Mothers and Grandmothers of Plaza de Mayo, are always in attendance for her speeches. Organization leaders Hebe de Bonafini, 83, and Estela de Carlotto, 81, who have spent decades raising awareness about the thousands of people who disappeared during Argentina's period of military rule, show up every time, even when the topic is completely unrelated.

In mourning since Nestor Kirchner died in October 2010, Cristina keeps a pattern in her speeches. She usually refers to her late husband; compliments what she calls his "model," which includes a heavier presence of the state in economy; attacks mass media and powerful foreign countries; and reinforces the idea that her administration is "national" and "of the people."

Recently, more than 200 journalists gathered for a television show called Periodismo para Todos (Journalism for Everyone) to demand that the president speak with the press. The group included several well-known journalists, including Ricardo Kirschbaum, editor-in-chief of Clarin, the country's largest newspaper. They carried banners saying "we want to ask questions" and "no to the pro-government media."

The group presented 10 questions they would like to ask the president. Among other things, they want her to explain allegations of corruption and influence peddling involving the vice-president, Amado Boudou.

None of their questions were answered. Soon after the program aired, President Kirchner boarded a plane and flew off to Angola.

Photo: Presidencia de la Nacion Argentina

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Future

Livestream Shopping Is Huge In China — Will It Fly Elsewhere?

Streaming video channels of people shopping has been booming in China, and is beginning to win over customers abroad as a cheap and cheerful way of selling products to millions of consumers glued to the screen.

A A female volunteer promotes spring tea products via on-line live streaming on a pretty mountain surrounded by tea plants.

In Beijing, selling spring tea products via on-line live streaming.

Xinhua / ZUMA
Gwendolyn Ledger

SANTIAGO — TikTok, owned by Chinese tech firm ByteDance, has spent more than $500 million to break into online retailing. The app, best known for its short, comical videos, launched TikTok Shop in August, aiming to sell Chinese products in the U.S. and compete with other Chinese firms like Shein and Temu.

Tik Tok Shop will have three sections, including a live or livestream shopping channel, allowing users to buy while watching influencers promote a product.

This choice was strategic: in the past year, live shopping has become a significant trend in online retailing both in the U.S. and Latin America. While still an evolving technology, in principle, it promises good returns and lower costs.

Chilean Carlos O'Rian Herrera, co-founder of Fira Onlive, an online sales consultancy, told América Economía that live shopping has a much higher catchment rate than standard website retailing. If traditional e-commerce has a rate of one or two purchases per 100 visits to your site, live shopping can hike the ratio to 19%.

Live shopping has thrived in China and the recent purchases of shopping platforms in some Latin American countries suggests firms are taking an interest. In the United States, live shopping generated some $20 billion in sales revenues in 2022, according to consultants McKinsey. This constituted 2% of all online sales, but the firm believes the ratio may become 20% by 2026.

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