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Botox For Machos - Male Plastic Surgery Booming In Argentina

Younger men are leading the way for cosmetic interventions.

Who's the most aesthetically enhanced of them all?
Who's the most aesthetically enhanced of them all?

BUENOS AIRES – Looking good isn’t exclusively a woman’s thing. Today, more and more men want to get rid of their wrinkles, fine lines and dark circles under the eyes.

There is large number of executives and entrepreneurs in Argentina who are keen to have that fresh, young and, er, natural look. We are constantly reminded that image is important in personal and professional relationships – sending more and more of today’s men on the prowl for treatments that will help them look and feel better.

In the United States, a survey conducted by the American Society for Aesthetic Plastic Surgery (ASAPS) found that during 2012, approximately 1 million surgical and non-surgical cosmetic procedures were performed on men, representing 10% of the total of surgeries – an increase of 106% from 1997.

According to the survey, Botulinum Toxin Type A (Botox) and Hyaluronic Acid as the first choice for non-surgical procedures for men. The top five surgical procedures for men were: liposuction, nose jobs, eyelid surgery, breast reduction and ear surgery.

Here in Argentina, according to Dr. Sergio Korzin, director of the Lasermed Clinicas de Estetica Medica aesthetic clinic, statistics show that men are heavy users of these treatments – representing 25% of aesthetic consultations. In the next five years this number is expected to rise to 40%.

“More than the outdated paradigms of masculinity, men now mostly want to keep their face looking lively and are increasingly looking for treatments that will improve their facial expressions,” says Korzin.

Younger and younger

The latest advances in cosmetic procedures provide different options that cater to the needs and tastes of each person. Among the most frequent options are: dermabrasion, laser rejuvenation, Botox and Hyaluronic Acid.

“The age group that is most inclined to take care of its physical appearance is the 20-45 year olds. Mostly they are looking for non – or minimally – invasive treatments. We expect those over 45 to join this trend in the next few years,” says Korzin.

Dr. Griselda Seleme, plastic surgeon and aesthetic specialist, says that in the past five years, there has been a 70% increase in demand for non or minimally invasive treatments for men. She adds that current beauty trends have broken the barriers that limited masculine vanity. Today men are now much more interested in how they look than before.

“Gone is the concept that beauty and care was only for women,” says Seleme.

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FOCUS: Israel-Palestine War

Why Netanyahu Has Little Choice But To Extend The Ceasefire

The Israeli government has declared it is opposed to any ceasefire with Hamas. But one of its key objectives — and the top priority for Israelis — is to recover hostages. And only the ceasefire can achieve that...

photo of people marching with the sign Bring Them Home Now

A march in London in support of bringing home to Israel the hostages held in Gaza.

Vuk Valcic/ZUMA
Pierre Haski


PARIS — Monday marks the fourth and final day of the ceasefire agreed upon between Israel and Hamas. Does that mean the war resumes Tuesday in Gaza? Probably not, and here is why...

During the first three days of the ceasefire, 40 Israeli hostages, mostly women and children, were returned to the Jewish state. According to the terms of the agreement, three times as many Palestinian prisoners were released. Additionally, 35 Thai nationals and one Filipino, also kidnapped on Oct. 7, were released separately, as part of a negotiation that went through Iran. And one Russian citizen, according to Hamas, "in response to the efforts of Russian President (Vladimir) Putin and in appreciation of the Russian position in support of the Palestinian cause."

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A fourth exchange is scheduled for Monday. Meanwhile, over these same past three days, hundreds of aid trucks have been able to enter Gaza, where humanitarian conditions are catastrophic.

What will happen Tuesday, considering that Hamas still holds more than 180 hostages? All communication channels have been hard at work for the past 24 hours, to extend this ceasefire and facilitate the release of more hostages and prisoners.

Qatar has been leading the negotiation efforts. An envoy from Doha arrived in Israel on a special flight on Saturday — something worth noting, given that the two countries have no diplomatic relations. The United States is also very active, with President Joe Biden personally intervening on Saturday, when the agreement showed signs of impending collapse.

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