Looking to build their branding and attract a more global audience, Chinese companies are increasingly eyeing the major European soccer leagues.
Tag: wanda group
BEIJING — With a generous chin and a rich voice, the German vice president of Wanda Hotels & Resorts also speaks fluent Chinese. Ilja Poepper is one of several top foreign managers of Wanda — a Chinese conglomerate with various interests, including commercial properties, entertainment and hotels — who were specially recruited over the past […]