Worldcrunch
The competition dreamed up by Spain’s former soccer star Gerard Piqué is developing at breakneck speed in Spain, and beyond. Thanks to a fun format and rules borrowed from a number of other sports, it is attracting a younger audience, which is something advertisers are keen to see.
With the end of the Hollywood writers and actors strikes, the creator economy is the next frontier for organized labor.
Video game competitions can attract millions of spectators online. A Swiss “cyber athlete” shares his story as the booming industry sets its sights on real-world credibility.