A recently opened McDonald’s franchise in Ho Chi Minh City is the first in Vietnam. Symbolism aside, the ubiquitous U.S. fast food chain also raises health questions for Vietnamese.
Tag: franchise
KUWAIT CITY — Juan Valdez coffee shops, as familiar in some Latin American cities as Starbucks is elsewhere, opened their first franchise shop in Kuwait this month. The inauguration heralds the firm’s arrival in the cash-rich market of the Middle East, a region also believed to be key in cultural and branding terms. The chain […]