Looking to build their branding and attract a more global audience, Chinese companies are increasingly eyeing the major European soccer leagues.
Tag: bundesliga
FLUTER, DIE WELT, DEUTSCHE WELLE (Germany), ESPN (USA) Worldcrunch No name, no club – nothing that would point to his identity – that was what Fluter journalist Adrian Bechtold had to promise a professional Bundesliga soccer player in return for talking about something that is still absolutely taboo in the top soccer league of Germany […]