Young people across Europe are drinking less, which is driving a boom in non-alcoholic alternatives, and the emergence of new, more complex markets.
Young people across Europe are drinking less, which is driving a boom in non-alcoholic alternatives, and the emergence of new, more complex markets.
Muslim guests at celebrations will no longer have to stand around with a Coke in their hands. For Munich’s Four Seasons Hotel, a local company has produced the first-ever non-alcoholic sparkling wine made in accordance with Islamic law.