Watch: OneShot — A Night At The 'Elmo' With Garry Winogrand

Watch: OneShot — A Night At The ‘Elmo’ With Garry Winogrand

In the 1950s, El Morocco was the It-spot for New York’s who’s-who — and the perfect place for a young Garry Winogrand to hone his skills as a street photographer.

In the 1950s, El Morocco was the It-spot for New York’s who’s-who — and the perfect place for a young Garry Winogrand to hone his skills as a street photographer. In the heat of the “Elmo” nightclub, Winogrand managed to seize the intensity of this couple dancing, taking 35mm photography to new intuitive heights.

OneShot is a new digital format to tell the story of a single photograph in an immersive one-minute video.