LE NOUVEL OBSERVATEUR (France), THE DRUM (UK)
LONDON - To protest against strict adverstising rules imposed by the IOC on everything Olympic-related, reports Le Nouvel Observateur, a British website has launched a "Fauxlympics" advertising campaign.
People were invited to send in Fauxlympic adverts in four different categories:
The Sprint: Guerrilla ads that would be taken down faster than Usain Bolt can run 100 metres.
The Long Shot: Ads which probably should be allowed to run, but probably won’t.
The Hurdles: Ads which manage to get around the advertising rules.
The High Jump: Funny ads which break all the rules.
More than 200 contributions were sent, reports le Nouvel Observateur. The hilarious photos can be viewed and voted for on the Drum's Facebook page. The winners will be announced tomorrow, Friday.
Not to influence the vote, but here are a few staff favorites:
Vote for your favorite in the comments below!!!