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HONG KONG — Just did it. Nike has made a marketing blunder for the ages, Mingbao, a Hong Kong daily reports on Thursday, after the U.S. sports retailer launched a new model of sports shoes onto the Chinese market in the hope of cashing in on the upcoming Chinese New Year spending season. According to the newspaper, the shoes feature writing on their heels, with the Chinese character "Fa" on the left foot and "Fu" on the right.

These two Chinese ideograms do have festive connotations, "Fa" means "getting rich" and "Fu" means "happiness". The problem is that when placed standing together, the two characters become a compound term meaning "getting fat."

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Coronavirus

The Main COVID Risk Now: Long COVID

Death rates are down, masks are off, but many who have been infected by COVID have still not recovered. Long COVID continues to be hard to diagnose and treatments are still in the developmental stage.

Long COVID feels like a never-ending nightmare for those who suffer from it.

Jessica Berthereau

PARIS — The medical examination took longer than expected in the Parc de Castelnau-le-Lez clinic, near the southern French city of Montpellier. Jocelyne had come to see a specialist for long COVID-19, and exits the appointment slowly with help from her son. The meeting lasted more than an hour, twice as long as planned.

“I’m a fighter, you know, I’ve done a lot of things in my life, I’ve been around the world twice… I’m not saying this to brag, but to tell you my background," says the 40-year-old. "These days, I’m exhausted, I’m not hungry, I no longer drive, I can’t work anymore, I have restless legs syndrome.” She pauses before adding sadly: “I can’t read anymore either.”

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