LES ECHOS (France)
PARIS – François Hollande, the French President-elect, has chosen the car he (or rather, his chauffeur) will drive down the Champs-Elysées on Inauguration Day.
While outgoing President Nicolas Sarkozy favored the Vel Satis by Renault five years ago, his Socialist successor picked the hybrid DS 5 by Citroën in a “metallic grey” for the May 15 parade, Les Echos reports. The car is made in France, more precisely in the factories of the eastern city of Sochaux, a symbolic choice in the face of more and more French manufacturing jobs being outsourced abroad.
The 43,000-euro vehicle is also a hybrid, functioning with either diesel or electric power – a nod to both environmentalists and the French nuclear industry. In any case, according to the French business daily, the choice represents the pinnacle in “product placement” for the brand..
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